How to Allowlist Riiwards.com for Reliable Email Delivery

Birthday Club uses SendGrid, a world-class email delivery platform, to send all customer rewards, reminders, and notifications.

Our dedicated sending server has maintained a top sender reputation for 10+ years, ensuring excellent deliverability—especially to major email providers such as Gmail, Yahoo, and Outlook.

If you use a custom or corporate email domain (e.g., you@yourcompany.com), your email system may use stricter filtering rules. In some cases, our automated emails may land in your spam or junk folder unless our domain is allowlisted.

To ensure you never miss important customer reward notifications, please provide the following details to your IT provider or domain administrator.

1.  Allowlist Details

Setting Values

2.  Recommended Steps for IT / Email Administrators  

1. Add Our Domain & IP to Safe Senders

Allowlist:

• Domain: riiwards.com
• IP Address: 198.21.3.133

2. Verify SPF Settings

If your domain uses SPF:

• Ensure your SPF record includes:

  include:sendgrid.net

For strict -all SPF policies, this include statement must be present for our emails to pass SPF checks.

3. Mark Past Messages as “Not Spam”

If any Birthday Club emails are in the spam or junk folder, mark them Not Spam to help improve future delivery.

4. Update Any Custom Gateways or Spam Filters

If your organization uses a special spam filter, firewall, or email gateway, add our:

• Domain: riiwards.com
• IP: 198.21.3.133

to the approved senders list.

3.  Why This Matters

Reward and loyalty emails include:

• Birthday rewards
• Expiration reminders
• Monthly rewards
• Customer feedback requests
• Important account notifications

Allowlisting our sending domain ensures these time-sensitive and revenue-generating emails reach your inbox reliably.

4.  Need Help?

If your IT administrator has any questions or needs more technical details, they can contact us at support@riiwards.com.